The Central Trend

Advanced Marketing team takes on the difficult task of creating the school’s alumni directory

Hang on for a minute...we're trying to find some more stories you might like.

Email This Story

Back to Article
Back to Article

Advanced Marketing team takes on the difficult task of creating the school’s alumni directory

Processed with VSCO with l4 preset

Processed with VSCO with l4 preset

Processed with VSCO with l4 preset

Processed with VSCO with l4 preset

In hopes to connect past students from when FHC opened to now, seniors Kalie Rubey, Kelli Bailey, and Ali Czarnecki collaborated as an Advanced Marketing team to get the job done.

“The reason for this becoming a project is to connect our school’s alumni for the FHPS foundation,” Kelli said.”It will give FHPS the opportunity to keep our alumni database updated for school-related events including class reunions and [class outings].”

The girls were assigned the difficult task just last week. After a visit from the FHPS Foundation, Personal Finance and Marketing teacher, Kristin O’Brien assigned the job as a group project rather than a class project. The girls were offered a choice between this or a DECA project, and they decided on the latter.

“We chose to do the alumni [project] because we thought it would be a good opportunity for our school to get more money and to reconnect with the past FHC students,” Kelli said.

It turns out the girls walked into more than just a school project. The alumni project ended up being an assignment among the three FHPS schools, and they will be battling it out to see who can contact the most students to put in the alumni directory. If they succeed, the school of the winning team will be awarded $2000 to spend how it chooses.

While the girls all have different ideas on what they would spend the money on, they are still faced with a challenge: getting in contact with every graduate since the founding of the school.

“It’s hard because people probably won’t donate money and sign up for emails that they don’t know about,” Kelli said. “We’re going to have to figure out a good way to communicate with them that [the alumni directory emails] are real, and not junk.”

Although the girls will have to overcome the challenges of legitimacy and reaching out to so many people, they already have a game plan on how to achieve these tasks.

“[We know] some people, like Kelli’s parents and all her aunts and uncles, that went here,” Ali said.” So, maybe we can send out notices to their friends, and get in contact with other people like that. We have connections that we can use to overcome those [challenges].”

To start, the girls were given a book of every graduate, but when it came to how they would contact past alumnae, they were on their own. They plan to use people from their personal lives as a basis and to try and contact as many people as possible through their inner circle of communication and branch out from there. They all agree the key to overcoming the difficult task is communication with others.

Overseeing the team is O’Brien. She was approached by principal Steve Passinault to assign this task to her students in place of researching a local company. Despite the change in plans from the original assignment, O’Brien believes it is an important project for her students to take on and learn from.

“Marketing research is key to the success of businesses and organizations,” O’Brien said. “It is vital to know who your customers/clients are in order to better serve them. The {FHPS] Foundation wants to have an active and accurate database so they can reach out to alumni for financial support, feedback, and to provide relevant information regarding the district.”

The challenge to contact as many people as possible presents a difficult task in itself, especially considering the lack of time the students have to gather information for the alumni directory.

“The Alumni Chase runs from February 1st to April 30th,” O’Brien said. “After the deadline, the groups will need to write a one-page summary describing their process, success, and any other pertinent information.”

Although early on their journey in connecting every FHC graduate, they hope the project will teach them how to stay connected to their grades and to the grades below them after they graduate. They also hope this project will provide a guide for how to keep their Ranger Pride even after they have gone to college.

“Our main purpose is to get the alumnae aware,” Ali said. “Our first step is to get them aware because right now, most of them don’t even know about it.”

Currently, the girls are using a web of personal connections to get in touch with the graduates, whether it be via emails, Facebook, calling, or leaving a message on phones.

However, if you or anyone you know is an FHC alumnus, please contact Kelli Bailey at [email protected] to register for the alumni directory.

Print Friendly, PDF & Email
About the Writer
Sarah Wordhouse, Public Relations Manager

Sarah is a senior and entering her second year as a writer for The Central Trend. During her free time, she likes taking drives and finding hidden gems...


16 Responses to “Advanced Marketing team takes on the difficult task of creating the school’s alumni directory”

  1. Jillian Barger Berger on March 8th, 2018 8:19 pm

    Kelli and girls, Maybe Facebook is for old people because I love it! I am also going to my โ€˜88 FHC reunion this summer and we have a fb invite page where over 300 alum are invited. If one of you would like to friend me on fb I can invite you to join the page and you can get a slew of names that way. Feel free to email me at [email protected] if I can help in any other way, and good luck!
    Jillian Barger Berger ๐Ÿ˜Š

  2. Sherri Noe on March 9th, 2018 6:56 am

    I graduated in 1979 from FHC. you have your date wrong when it opened. We have a good list of contacts as well, as we are working on a reunion.

  3. Kris (Darzniek) Waide on March 9th, 2018 7:36 am

    Let me know how I can help! Iโ€™m 1996, I have brothers who graduated before me and I know people who are alumni from all sorts of years! ๐Ÿ™‚

  4. Sarah Hoddy Claus on March 9th, 2018 7:50 am

    Class of 95
    Married to Ian Claus Class of 92

  5. Danyelle Wright on March 9th, 2018 8:55 am

    I Graduated in class of 2000.

  6. Sandi Braunohler Nicely on March 9th, 2018 11:35 am

    My husband graduated from FHC in 1975 (Craig Nicely), son, graduated in 1997 (Walter Braunohler) and daughter in 2000 (Erika Braunohler Engen). All can be contacted via Messenger.

  7. Shelley Hill (Knoop) on March 10th, 2018 9:56 am

    I was a student teacher at FHC in 1972. The school was still the original California model. I have had two children and one granddaughter graduate from FHC and another granddaughter graduate from FHE. Currently have two other grandchildren at FHE.

  8. Steve Trapp on March 10th, 2018 1:08 pm

    Class of 1984 here.

  9. Kara Ellis Marsman on March 10th, 2018 1:55 pm

    Graduated in 1996

  10. Krys Cahall on March 10th, 2018 4:42 pm

    Class of 1984. We talk all the time on fb.

  11. Annie Distad on March 10th, 2018 7:08 pm

    I was class of 98, my brother was class of 97, and my cousin was class of 2014.

  12. Rhonda Kuiper Pardue on March 10th, 2018 8:44 pm

    Class of 1991

  13. Lana Voelker (Leistikow) on March 11th, 2018 4:31 am

    Class of 1997!

  14. Kelsey straub on March 12th, 2018 12:49 pm

    Graduated 2010

  15. Mike Hensch on April 14th, 2018 5:32 pm

    Create a Google form and let people fill out the information you need to collect. Much easier than having each individual send in their info separately.

  16. Susan Coy on June 4th, 2018 9:49 am

    Class or 1963. Third graduating class

If you want a picture to show with your comment, go get a gravatar.

Navigate Left
Navigate Right
The Student Voice of Forest Hills Central
Advanced Marketing team takes on the difficult task of creating the school’s alumni directory